Value vs. The Deal
In today’s economy, it is all about the “deal”. Finding a deal…Is it a good deal?…Do you have a deal? Most people define a deal as the lowest possible price. Some examples of popular “deals”.
I like that car! What’s your lowest price? I need your best deal.
That store has 20% off everything in the store this Wednesday…what a deal!
Call now and get not one, but TWO Super Duper Knife Sets for only $9.95 and we will
add a Super Duper Knife Sharpener for free. Call now!
OK, those may be deals….but what about value?
Value is defined as a fair return or equivalent in goods, services, or money for something exchanged. So how much value will a consumer sacrifice for a deal?
The Super Duper Knife set is a great deal until you open the dishwasher to find the blades
dull and the handles melted.
20% off everything in the store is a great deal, but where is the value in buying a wool winter coat, in July, in Phoenix?
Much of the savings on that car…that great “deal” you made are lost in poor maintenance agreements and predatory financing.
Guests call a bed and breakfast asking for the “deal”, but many confuse deal with value. Today’s innkeeper works hard to offer the best experience, greatest value and lowest price to their guests. After all, they, too, struggle with the economy and understand the value of your dollar. Most
innkeepers are unwilling to sacrifice fine food, personal service and choice amenities just to “grab” a guest. While major chain hotels battle it out in the budget world, innkeepers are consistently offering value…a fair exchange for your money.
What does value mean to an innkeeper?
1. Get the room you expected. Check out the website, look at pictures, ask questions. You will get the room you reserve and it will be the room you expected. No bait and switch at our
bed and breakfasts. They deliver what they advertise…time and time
2. Great food. Certainly, there are times that a waxy apple, pre-packaged danish and box cereal will work, but not in a bed and breakfast. Whether breakfast is an expanded continental or a 4 course experience, your meal will be fresh, ample and you will NOT have to stand in line, tolerate old coffee or jockey for a table. Breakfast may be most guests favorite part of the B&B value equation. Really, breakfast is in our name…enough said!
3. Personal service. Innkeepers chose to open their business, in that spot, at this time, to serve you. They are not hourly employees, but full time innkeepers. They KNOW how to create a special occasion, add that special touch for your anniversary, find the best restaurant or get the best “deal” at all the local tourist attractions.
Our value is in our innkeepers…their knowledge, dedication and concern for each guest At a bed and breakfast you should get the same great experience, time and time again, regardless of price. When you consider all that they offer, a bed and breakfast is often the best deal around! Special Tip for You!
All that said, there are times you can actually get a “deal” at a B&B. In a bed and breakfastyou enter as a guest and usually leave as a friend. Once you have visited a bed and breakfast, stay in touch! Like them on Facebook. Follow them on Twitter. Many will offer comprehensive weekend packages, cooking classes, anniversary or honeymoon specials and the best way to know what is new is to stay connected.